STRATEGI PEMASARAN BISNIS ONLINE MENGGUNAKAN MEDIA APLIKASI (STUDI KASUS BISNIS ONLINE BERTHA HUTAJULU)
Keywords:
Marketing Strategy, Online Business, E-Marketing, ApplicationAbstract
The purpose of this study is to describe the role and benefits as a medium of communication and marketing strategies for online business in fostering consumer interest and trust. This study uses qualitative methods and uses the marketing mix method on data obtained from social media. The results of research related to technological developments that cause world trade are demanded to offer new trade concepts through internet networks known as digital marketing.
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